It's not the burger

I went for a burger, as “research.”

I got a burger, but the burger isn’t why I went.

A Lefty’s burger is flat, hard, and cooked all the way through.

Not dissimilar to a McDonald’s burger.

I didn’t go for the ambience (low ceilings, worn out carpet)

I didn’t go for the servers (eeeeextra-burly 🙂)

I didn’t go to catch the game

Why didn’t I just go to McDonald’s, if the burger is effectively the same at one-third the price?

.

.

.

I hate to point out what I consider to be an obvious flaw:

McDonalds does not . sell . beer.

What’s your clients’ version of “beer” that’s not on your menu, and preventing sales?


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