Want more ways to price the “soft-stuff?”
All week, I’ve been talking about learning to price intangible forms of value, and how to remove “work” from your packages so you do less “work for free.”
Here are a few more examples of components that can be spliced into tiered or duo packages:*
IRS Letters (read it yourself and figure it out; show it to us, we’ll interpret it and tell you what to do, but you’ll need to handle it; we’ll handle it for you)
Quarterly reminders – when to pay. (Google the due dates and set your own reminders; we’ll remind you; we’ll remind you, and follow up to make sure you’ve paid them)
Quarterly payments – how much to pay. (Figure out how much you owe yourself; we’ll give you estimated amounts; we’ll give you projections)
Quarterly payments – how to pay. (Figure out how to pay them yourself; we’ll give you the mouse-click steps so you know how to pay them; we’ll make the payments for you)
Paper copy of return (print it yourself at home; we’ll print and send you one upon request for $50; automatically included.)
The list goes on.
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Because she wants to provide a high level of service, Bonny provides gold service… but at bronze prices.
When Bonny learns to see #alllllllltheways she’s creating value for clients and giving much of it away for free, she can separate her packages into tiers and price accordingly.
She can begin selling gold service at gold prices and bronze service at bronze prices.
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In answer to the question, “How do I make more when I have no extra hours to work?”
A: Learn to splice and price intangible forms of value.
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*Please prompt ChatGPT for friendlier ways to express these. 👍
Want to learn more ways to price intangible forms of value?
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